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Sharing successes
With deadlines always looming and to-do lists ever expanding, it is often easy to forget that what PR professionals do on a day-to-day basis requires a great deal of knowledge, planning and skill. I’m...
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Sponsorship – a lesson in making the most of a small budget
Who remembers when we weren’t allowed to say ‘Games’ and ‘London’ in the same sentence? The value of sponsorship came under an international spotlight this Summer, with large fast food brands...
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Making press photography work for you
Back in the day, producing photography for websites, press stories and promotional material was limited to those who spent hundreds of pounds on specialist equipment and completed expensive training....
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Acceleris: ‘Awar-ganisers’ extraordinaire!
PR is a funny sort of a game. One minute you’re writing a feature about sustainable housing and delivering the green agenda during times of austerity, the next you’re attending the AGM of a national...
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Lights, camera, action!
Ellie Smith – Senior Account Manager Recent predictions are that in just two short years, video content will account for more than half of all website traffic. With lives getting ever busier and...
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While the time and tide may wait for no man, neither, it appears, does the...
Ellie Smith – Senior Account Manager Who remembers what they were doing this time last year? You may have been settling down to watch the Winter Olympics in Sochi, following what was termed as the...
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Fishing for contacts on an international scale
Ellie Smith – Account Director In the role of a PR, from time to time you find yourself visiting exhibitions and trade shows with clients from a number of different sectors. Over my four and a half...
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Seafood Week Part 1: It’s Of-fish-al! National Seafood Week is here!
Ellie St George-Yorke – Account Director In factories, plants and sites across the country, there are signs proudly announcing the number of days the company has gone without accidents. On the wall of...
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